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This domain has the following in the homepage, "Welcome to Howard Silver, DDS." Our analyzers observed that the web site also stated " At Howard Silver, DDS, we are dedicated to getting patients in the best dental shape possible." The Website also stated " Get the dental care you deserve. Whether it is routine dental care, cosmetic dentistry or restorative treatment such as dental implants, you deserve the best. Howard Silver and his staff. Emergency dental care usually accommodated same day. We participate with Excellus BlueCross BlueShield. Call today for an appointment!." The website's header had dentists in Rochester as the most important keyword. It was followed by dentists, general dentist, and family dentist which isn't as highly ranked as dentists in Rochester. The next words the site uses is dental implants. cosmetic dentistry was also included and might not be understood by search parsers.